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Reach · Email marketing for dance studios

Email every dance family, or just Level 2 ballet.

Reach is StudioAnchor’s email tool for studios. Bring in your families, tag them by class, age or season, and send newsletters, recital reminders and welcome emails. Free for up to 250 contacts; Studio is $20 a month.

Start free See the plans

Available now · 14-day Pro trial, no card

Reach’s room in the Commons: a mail room with a screen showing a Reach welcome sequence.
Reach’s room in the Commons tour

What studios use it for

The emails a studio actually sends.

  • Email everyone, or one classSend to the whole list, or tag families by class, age, season or anything else and email just “Level 2 ballet” or “recital 2027”. Tags are on Studio and Pro.
  • Welcome emails that go out on their ownSet up a sequence once, like a welcome series after a trial class, and Reach sends each step on schedule. Studio sequences run up to 5 steps; Pro removes the limit and adds branches.
  • A sign-up form for your websiteNew families fill in a form and get a confirmation email; they’re added once they confirm. On the Free plan the form shows StudioAnchor branding.
  • Ryla drafts the first versionTell Ryla, StudioAnchor’s AI assistant, what the email is for and she drafts it in your studio’s voice. You edit and send. Ryla is on Studio and Pro.
  • Works from ChatGPT and ClaudeAsk your assistant who’s tagged “recital”, or to draft the fall registration email. Nothing sends until you confirm. How it works.
Reach’s contacts screen, with families grouped and tagged.
Contacts and groups in Reach · app screenshot, sample data

Staying out of spam

The rules are handled before you hit send.

Studios mostly email people who asked to hear from them, but the rules still apply. Reach builds them in:

  • Every marketing email has an unsubscribe link, plus the one-click unsubscribe Gmail and Yahoo require.
  • People who unsubscribe aren’t added back by an import or an edit.
  • Addresses that bounce, and people who mark an email as spam, are marked that way on their contact, so you stop emailing them.
  • Reach asks for your studio’s mailing address before it sends a campaign, as the CAN-SPAM Act requires.
  • Studio and Pro can send from your own domain, which helps your email get delivered.

The email rules guide explains each rule in plain English, with links to the FTC, Google and Yahoo.

A Reach welcome sequence with timed follow-up emails.
A welcome sequence in Reach · app screenshot, sample data

Plans

Pick a plan by the size of your list.

Reach has three plans. Free covers 250 contacts and 500 emails a month. Studio covers 2,500 contacts and 10,000 emails for $20 a month. Pro has no contact limit and 40,000 emails a month. Full plan details.

Which plan fits your studio?

Move the sliders to match your list. Nothing is saved or sent anywhere.

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Studio · $20/month, or $17/month billed annually

Up to 2,500 contacts and 10,000 emails a month. Every new workspace starts with 14 days of Pro features, no card. Start free

Questions

Is Reach built for dance studios?

Yes. Reach is the email part of StudioAnchor, a set of tools for studios and other community businesses. It works the way studios do: families and adult students on one list, tagged by class, age or season, with emails for registration, recitals and the weeks in between.

Does Reach send text messages?

No. Reach sends email only. If you text families from another tool, the email rules guide covers the consent rules for texts too.

Can I bring my families over from Jackrabbit or another studio system?

If your current system can export a spreadsheet (CSV) of families or contacts, Reach can import it. Reach doesn’t connect to Jackrabbit or other studio systems directly.

Is there a free plan or a trial?

Both. Every new Reach workspace starts with 14 days of Pro features and no credit card. After that it stays on the Free plan (250 contacts, 500 emails a month) unless you upgrade. Studio is $20 a month, or $17 a month billed annually.

Can someone unsubscribe and then get added back by mistake?

Reach guards against it. Every marketing email carries an unsubscribe link and the one-click unsubscribe that Gmail and Yahoo expect, and Reach won’t re-subscribe someone who unsubscribed when you import or edit contacts, including from ChatGPT or Claude.

Can I use Reach from ChatGPT or Claude?

Yes, on Studio and Pro. Studio lets the assistant look things up and draft; Pro adds sending. Sending always goes through a review step that shows the audience and the number of recipients first.